Make It Stand Out

Drawing from my extensive experience as a Merchandising Manager at reputable retailers like Loft and Nordstrom, I transitioned into the role of Director of Retail for a small business comprising eight salon locations. During my tenure, I successfully achieved remarkable results, with the total sales for all salons surpassing four times their initial figures. Additionally, the salons have maintained an impressive average growth rate of 10% per year.

During my tenure as a retail curator, I had the opportunity to introduce a diverse range of brands and products that catered to various demographics, skin types, and individual needs. Below is a list of some of the brands I collaborated with during this period:

  1. LORD JONES - Specializing in organic skincare for sensitive skin.

  2. COOLA - Focusing on sustainable and eco-friendly SPF essentials.

  3. ODACIATÉ - Delivering innovative skincare solutions for all skin types.

  4. KUBRA KAY SKINCARE - Offering inclusive and gender-neutral moisturizers.

  5. LIP INTIMATE CARE - Curating natural and vegan cosmetics for our most intimate areas.

  6. JEWELRY & ACCESSORY LINES - Offering pieces from trendy to classic items, to provide for all customers.

By partnering with these brands and expanding the product assortment, I ensured that the retail department catered to the diverse needs and preferences of our customers.

  • LIP Intimate Care

  • Stowaway Jewelry

  • Paddywax & Homebody

  • Machete & Stowaway

  • Herbivore

  • Stowaway Jewelry

  • Herbivore

  • Primecut

  • Nat & Noor

  • Baggu

  • Claws out

  • Ink & Alloy

  • Jax Kelly

    Jax Kelly

  • Majik Stick

  • Machete Jewelry

  • Musee & Homebody

  • Coola

  • SUPRACOR

  • MUSEE

  • PADDYWAX

  • MACHETE

  • NAT & NOOR

  • MAJIK STICK

  • KUBRA KAY

  • BILLION DOLLAR BROW

  • ILLUME

  • SOL DE JANEIRO

  • COOLA

  • BEAUTE NOUVEAU

  • ODACITΓ‰

  • HERBIVORE

  • HORA CBD

  • LIP INTIMATE CARE

  • TWEEZERMAN

  • BAGGU

  • Before

    high sell-through of jewelry & accessories had this table fixture needed a reset

  • After

    a little reworking and restocking of product and the table was full and vibrant, telling a story through color and product flow.

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